{"product_id":"ivory-chunky-cable-knit-wool-rug","title":"Ivory Chunky Cable Knit Wool Rug","description":"✨ PRODUCT DETAILS\u003cbr\u003e\u003cbr\u003e• Rug Shape: Rectangle (custom shapes and sizes available on request)\u003cbr\u003e• Design: Ivory Chunky Cable Knit\u003cbr\u003e• Dimensions: As per size selection (message us for a custom size)\u003cbr\u003e• Color: ivory and oat\u003cbr\u003e• Material: 100% wool\u003cbr\u003e• Construction Technique: Hand-woven chunky weave\u003cbr\u003e• Style: Minimalist\u003cbr\u003e• Indoor\/Outdoor: Indoor use only\u003cbr\u003e• Backing Material: None (woven-through construction)\u003cbr\u003e• Pile Type: Chunky loop texture\u003cbr\u003e• Rug Pile Height: Chunky textured weave\u003cbr\u003e\u003cbr\u003e🧵 WHY THIS RUG STANDS OUT\u003cbr\u003e\u003cbr\u003eLight, airy and quietly luxurious. Soft ivory and oat wool is woven into neat cable-knit rows, creating a gentle textured surface that brightens dining rooms, bedrooms and minimalist living spaces.\u003cbr\u003e\u003cbr\u003eEach rug is hand-woven by our weavers in Bhadohi, India, using thick wool yarns. Because it is made by hand, small variations in tone and texture are part of its character.\u003cbr\u003e\u003cbr\u003e✅ KEY FEATURES\u003cbr\u003e\u003cbr\u003e• Chunky cable-knit braided weave\u003cbr\u003e\u003cbr\u003e🧶 MATERIAL \u0026amp; CRAFTSMANSHIP\u003cbr\u003e\u003cbr\u003eThis rug is hand-woven in Bhadohi from thick, chunky wool yarns, giving it a deep, springy texture and a cosy, natural feel underfoot. Wool is naturally resilient and insulating, and the dense weave holds its shape through everyday use.\u003cbr\u003e\u003cbr\u003eBecause each rug is made by hand, small variations in tone and texture are part of its character.\u003cbr\u003e\u003cbr\u003e🏡 STYLING \u0026amp; USE\u003cbr\u003e\u003cbr\u003ePerfect for:\u003cbr\u003e\u003cbr\u003eLiving rooms\u003cbr\u003eBedrooms\u003cbr\u003eReading corners\u003cbr\u003eHome offices\u003cbr\u003e\u003cbr\u003e🎁 GIFT \u0026amp; VALUE\u003cbr\u003e\u003cbr\u003eA thoughtful housewarming, wedding or milestone gift for anyone who loves handmade décor. Each rug is made to order in Bhadohi, India, with production taking 15–20 days plus shipping.\u003cbr\u003e\u003cbr\u003e💎 TRUST \u0026amp; CARE\u003cbr\u003e\u003cbr\u003e• Vacuum gently on a low setting without a beater bar\u003cbr\u003e• Spot clean with mild detergent when needed\u003cbr\u003e• Professional cleaning recommended for deep care\u003cbr\u003e• Rotate every few months for even wear\u003cbr\u003e• Slight variations in tone and texture are part of the handmade character\u003cbr\u003e• Actual colours may vary slightly depending on screen settings and lighting","brand":"Bhadohi Loom","offers":[{"title":"2x3 ft \/ 60x91 cm \/ Ivory","offer_id":54361311478053,"sku":null,"price":3705.51,"currency_code":"INR","in_stock":true},{"title":"2x4 ft \/ 60x121 cm \/ Ivory","offer_id":54361311510821,"sku":null,"price":4776.46,"currency_code":"INR","in_stock":true},{"title":"3x5 ft \/ 91x152 cm \/ 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